Strengthening Your Future Self Webinar Series

Left to Right: Jeff Jones, Twisted X CFO, Jessie Jarvis, Of The West Founder

One thing that will continually set you up for success throughout your career is finding ways to be professionally developed. Whether that be through online resources, in-person conferences, podcasts, or webinars, attending and taking part in these different educational activities can be key to growing yourself professionally! The team at Of The West is passionate about helping you become your best professional self, so we are constantly working to bring you these types of resources.

If you are going through a transition period and looking to change careers, wanting to learn how to set yourself apart from others in your field, or want tactics to be a stronger leader, then you will want to join us on Wednesday, April 19th, at 6 p.m. MST, for our latest FREE webinar called Strengthening Your Future Self.


Hosting the webinar will be Of The West’s Founder, Jessie Jarvis, who is not only a champion for ag + western jobs, but has over a decade’s worth of experience in different areas of the industry. Jarvis will also be joined by Twisted X’s Chief Financial Officer, Jeff Jones, who is an expert in building, growing, and helping teams and employees flourish because of his leadership skills and diverse professional portfolio.

Strengthening Your Future Self will help you gain confidence and provide you strategies to be able to accomplish all of your professional goals, whether those are on the ranch or in the board room!

To learn more about Jeff and Jessie, read their bios below!


Jeff Jones

Jeff Jones currently serves as CFO for Twisted X, a footwear wholesaler based in Decatur, Texas. Resilient in helping organizations flourish, he pursues the diversity and challenges of all role types. As his leadership skills span across CFO, COO, GM, IT, HR, Sales, Trainer, and Consultant roles, Jones demonstrates that in order to understand the goals and needs of a company, you need to understand every department and, more importantly, place the right people in the best position to succeed with the leadership and tools needed. The ability to take a holistic view of an organization, and, be successful in getting the people and numbers to work in sync is his passion.

Additionally, Jones is a speaker and writer on topics that include leadership development and management, team building, conflict resolution, peacemaking, and time management. His favorite quote is “It’s better to make a difference than to make a point.”

Jessie Jarvis

Jessie was born and raised on her family’s cattle ranch in Southern Idaho, which at an early age, instilled in her the importance of a strong work ethic, and a deep appreciation for the American West. 

In addition to her lifelong involvement raising cattle, Jessie has had over a decade’s worth of experience in print and digital media, both writing for and producing various agriculture and western fashion publications, as well as freelancing in ag and western communications.

As someone who has been on all sides of the spectrum—as a job seeker, a business owner, someone looking for various service providers, and as a freelancer—Jessie deeply understands the obstacles one must navigate when job hunting or looking to hire for employment or project purposes in the west.

Jessie’s proudest accomplishment(s) in life is that of her family—her husband Justin, her son, Jhett, and baby girl, Jaxyn.

If you’re ready to set yourself up for success, REGISTER HERE for a spot in our next webinar,  Strengthening Your Future Self!

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